Conversion Rate & Funnel Calculator

See where shoppers drop off: visits, product views, add-to-cart, checkout and purchases, with revenue impact of improvements.

How to use

  1. Enter the numbers from Google Analytics or your store dashboard.
  2. Find the biggest drop and test the “What if?” impact of fixing it.

FAQ

What is a normal e-commerce conversion rate?

Often 1–3%, varying widely by industry, price and traffic source.

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